MA Social Media Management
- Gain advanced knowledge of social media in business contexts
- Understand brand strategy and properties of different platforms
- Develop technical proficiency in content creation, engagement metrics, SEO, and AI
- Our vibrant postgraduate community benefits from research-inspired teaching from experts in social media and related subdisciplines, including gamification and critical video game theory, celebrity cultures, promotional cultures, algorithm bias, and user data analysis
- Gain valuable transferable skills in management of social media, user research and design, campaigning, branding, budgeting, reputation management, and digital marketing strategies
Read more