Bachelor of Business (Marketing)
The modern business world is changing at breakneck speed. Ongoing digital and operational disruption present unique challenges – as well as opportunities. We need new leaders who are agile, entrepreneurial and, above all, able to innovate under the toughest of conditions.
Develop solid foundations in modern business with La Trobe's Bachelor of Business. Prepare to thrive in a digitally disrupted world with this highly flexible degree and start building your dream career in business.
You'll explore multiple business disciplines in your first year and develop foundational knowledge and enterprise skills in areas such as management, organisational structures, data analytics and ethical business practices.
You'll choose from a wide range of majors, minors and optional second majors. You can also pair your major with complementary study from another discipline.
No matter how you specialise, you'll get hands-on experience and learn the latest digital skills while developing essential leadership, communication and critical-thinking skills.
You'll develop your professional business skills as you work in diverse teams, present business strategies and use the software that's essential in modern business.
You'll graduate with the perfect blend of business fundamentals and technical expertise so you can change the business world.
The modern business world is changing at breakneck speed. Ongoing digital and operational disruption present unique challenges – as well as opportunities. We need new leaders who are agile, entrepreneurial and, above all, able to innovate under the toughest of conditions.
Develop solid foundations in modern business with La Trobe's Bachelor of Business. Prepare to thrive in a digitally disrupted world with this highly flexible degree and start building your dream career in business.
You'll explore multiple business disciplines in your first year and develop foundational knowledge and enterprise skills in areas such as management, organisational structures, data analytics and ethical business practices.
You'll choose from a wide range of majors, minors and optional second majors. You can also pair your major with complementary study from another discipline.
No matter how you specialise, you'll get hands-on experience and learn the latest digital skills while developing essential leadership, communication and critical-thinking skills.
You'll develop your professional business skills as you work in diverse teams, present business strategies and use the software that's essential in modern business.
You'll graduate with the perfect blend of business fundamentals and technical expertise so you can change the business world.
