MA Cross-Cultural Communication and International Management

The Cross-Cultural Communication and International Management MA provides theoretical, research and practical training in international and intercultural communication and international business management. It celebrates diversity in cultural contexts. It focuses on the skills, competences and knowledge necessary to work in today's global business environment.

The International Management pathway is a specialism on the Cross-Cultural Communication MA. It is designed for students who wish to combine the study of cross-cultural communication with developing their knowledge of international business management.

This specialist pathway is delivered by academic staff in Newcastle University Business School (NUBS). It has been created in response to the growing internationalisation of business and management practice.

You will have the opportunity to:

critically evaluate the activities of business, governments and multi-national institutions within the global environment
diagnose and analyse issues confronting managers in international businesses
conduct a marketing audit procedure, operationalise and evaluate a marketing plan
critically analyse approaches to business strategy in an international context
advise on HRM policy development and strategy within international corporations
prepare, analyse and interpret accounting statements
design, structure, organise and carry out an advanced research project

You will benefit from Newcastle University Business School's excellent facilities and partnerships with major corporate and social enterprises and academic institutions.