MA Strategic Design
Course Overview
This master's program cultivates strategic leaders who can synthesize innovation management, brand strategy, and creative processes to drive meaningful change. You will learn to holistically understand and shape future innovations through a blend of theoretical frameworks and hands-on application. The curriculum is designed to equip you with the advanced skills needed to navigate and lead in complex, creative environments.
Key Program Highlights
- Master holistic strategies at the intersection of brand management, innovation, and creative leadership.
- Develop practical expertise in user-centered research, design thinking, and systematic idea development.
- Explore critical future-focused themes including sustainable business models and transformation design.
- Enhance essential soft skills, including personal leadership style and professional presentation techniques.
- Build a strong foundation in scientific research methods to successfully complete your Master's thesis.
Course Overview
This master's program cultivates strategic leaders who can synthesize innovation management, brand strategy, and creative processes to drive meaningful change. You will learn to holistically understand and shape future innovations through a blend of theoretical frameworks and hands-on application. The curriculum is designed to equip you with the advanced skills needed to navigate and lead in complex, creative environments.
Key Program Highlights
- Master holistic strategies at the intersection of brand management, innovation, and creative leadership.
- Develop practical expertise in user-centered research, design thinking, and systematic idea development.
- Explore critical future-focused themes including sustainable business models and transformation design.
- Enhance essential soft skills, including personal leadership style and professional presentation techniques.
- Build a strong foundation in scientific research methods to successfully complete your Master's thesis.
