BBA (Hons) Bachelor of Business Administration

With the Bachelor of Business Administration, particular emphasis is placed upon the knowledge and analytical skills required in business, with the focus on international management and global issues. Building on core knowledge of business issues, the programme aims to enhance the student’s personal development, team working and presentation skills. We believe that the real basis for management is experience. We will expose you to theories of management and case studies of companies, and give you the opportunity to work on specific management problems. Organisations must compete in a global marketplace and their activities cross borders and cultures.

Students who have passed the courses designated as appropriate by the Chartered Institute of Marketing (CIM) may be considered for entry into the CIM Professional Postgraduate Diploma. Entrepreneurial talent and the ability to recognise and analyse new opportunities will be encouraged and developed.

Read more about the UAE Federal Accreditation.