BA (Hons) Business Administration (International Business)
This wide-ranging, highly vocational degree allows you to develop a multicultural, global perspective of business across different business environments, industry sectors and organisations, from small/medium businesses to multinationals and new ventures. It examines international business practices; marketing in a global context; global expansion strategies; international trade relations; and future trends in automation and strategic management.
With this degree, you should have already studied international business or business administration at an appropriate level or have substantial, relevant work experience in the field. You will be ready to extend your existing knowledge, skills and capabilities to respond proactively and creatively to contemporary issues in international business.
This wide-ranging, highly vocational degree allows you to develop a multicultural, global perspective of business across different business environments, industry sectors and organisations, from small/medium businesses to multinationals and new ventures. It examines international business practices; marketing in a global context; global expansion strategies; international trade relations; and future trends in automation and strategic management.
With this degree, you should have already studied international business or business administration at an appropriate level or have substantial, relevant work experience in the field. You will be ready to extend your existing knowledge, skills and capabilities to respond proactively and creatively to contemporary issues in international business.
