BA (Hons) Business and Management (Digital Business)

**Why Business and Management (Digital Business)?**Become a manager and leader equipped with the skills and commercial insight to make a real difference in the ever-changing world of business. Accredited by the Chartered Management Institute (CMI), our Business and Management course gives you the opportunity to develop essential skills, knowledge and experience whilst completing a Level 5 Diploma in Leadership and Management as part of your studies.In your first year you’ll gain solid grounding in all aspects of business and management, before specialising down the digital business route. This course reflects current developments in global business environments, with a focus upon business technology, cyber security, and the digital market environment. The course has been designed to enable you to appreciate the multifaceted nature of digital business and apply concepts and frameworks to case studies that relate to current business practice.You’ll draw on the expertise of lecturers with extensive professional credentials and research experience, as well as learn from inspiring industry guest speakers. You will also take advantage of the cutting-edge facilities at our brand-new, state-of-the-art, Gloucestershire Business School.There will also be the option to choose a year-long placement in industry. Examples of just a few of the renowned companies our students have worked for include Warner Media, IBM, Panasonic, GE Capital, GE Aviation, Sophos, John Lewis and Partners, Coty, and British Airways.**Why University of Gloucestershire?**We’ve been using our expertise to support and inspire students since 1847. Join us and you will benefit from professional-standard facilities in the beautiful, historic surroundings of Cheltenham and Gloucester. With the University of Gloucestershire offering a wide variety of courses, you will have the best of both worlds - a large learning community with more than 80 societies and sports clubs to enjoy while also benefiting from lecturers who know and value you as an individual.Through our innovative Your Future Plan scheme, you will be challenged and supported to become the graduate that you want to be, ready to succeed in your chosen field. Your personal tutor will help you build your network of connections and take advantage of a range of opportunities including field trips and placements, offering invaluable experience outside of the lecture theatre.Our students never tire of finding inspiration here in the beautiful county of Gloucestershire, home to over 45 festivals every year, including 2000trees, Wychwood and the world-famous Cheltenham Literature festival. Many students gain valuable skills and experience working at these events alongside their studies.**Come and experience the University of Gloucestershire for yourself by booking an open day online at www.glos.ac.uk/BookAnOpenDay.****After the course**Your story with us doesn’t end at graduation. We are proud of our record that 93% of University of Gloucestershire graduates are in work or further study six months after completing their course*, and throughout your studies we are committed to working with you to develop your future plan.*UK Graduate Outcomes Survey 2020.**Experience an open day**Take the next step and book yourself a place at a University of Gloucestershire open day at www.glos.ac.uk/BookAnOpenDay. This is your chance to see the university for yourself, get a real insight into what we're about and meet your potential course tutors and lecturers. Our student ambassadors will also be on hand to show you round your campus. Take the opportunity to get up-to-the minute advice and guidance from the people who have been here and experienced University of Gloucestershire life already.**To find out more information about this course

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Modules

  • Compulsory modules
  • The Global Business Environment
  • Academic, Personal and Professional Development
  • Enterprise and Innovation
  • Managing Finance
  • Leadership and Management in an Organisational Context
  • Live Management Enquiry Project
  • Business and the Legal System
  • Marketing Principles
  • Compulsory modules
  • Accounting for Finance and Decision Makers
  • E-Business Concepts and Practice
  • Employability and Entrepreneurship
  • Creating and Delivering Operational Plans
  • Managing Projects to Achieve Results
  • Applied Management Skills
  • Digital Marketing: Fundamentals
  • Digital Marketing: Strategy
  • Compulsory modules
  • Sustainability and Globally Responsible Leadership
  • Strategic Business and Management
  • Strategic Management of People and Change
  • Leadership and Management in Global Contexts
  • Capstone Business Project
  • Digital Business and Cyber Security
  • Strategic Marketing
  • £15,450 Per Year

    International student tuition fee

    3 Years

    Duration

    Sep 2024

    Start Month

    Aug 2024

    Application Deadline

    Upcoming Intakes

    • September 2024

    Mode of Study

    • Full Time