BA Joint Hons Marketing and Psychology
Course Overview
This innovative course merges the strategic principles of marketing with the science of psychology, providing a powerful foundation for careers in consumer insight, advertising, and market research. You will learn from leading experts at one of the UK's premier marketing departments while gaining a deep understanding of human behavior, from general cognitive processes to individual differences in personality and intelligence.
Key Program Highlights
- Study at a top-ranked UK marketing department renowned for education and research
- Gain a unique, powerful blend of strategic marketing and psychological science
- Explore the drivers of human behavior, including memory, learning, and social interaction
- Understand individual differences such as personality and intelligence
- Develop highly sought-after skills for consumer analysis and marketing careers
Course Overview
This innovative course merges the strategic principles of marketing with the science of psychology, providing a powerful foundation for careers in consumer insight, advertising, and market research. You will learn from leading experts at one of the UK's premier marketing departments while gaining a deep understanding of human behavior, from general cognitive processes to individual differences in personality and intelligence.
Key Program Highlights
- Study at a top-ranked UK marketing department renowned for education and research
- Gain a unique, powerful blend of strategic marketing and psychological science
- Explore the drivers of human behavior, including memory, learning, and social interaction
- Understand individual differences such as personality and intelligence
- Develop highly sought-after skills for consumer analysis and marketing careers
