Business Administration - Marketing

Department of Finance & Marketing, College of Business and Economics

The Business Administration program has been designed to prepare students for leadership roles in business and the community. One program objective is to provide students with the perceptual and analytical skills necessary in making decisions and evaluating policy in business; another is to develop student understanding of the social, economic and regulatory environment of business. The program is designed for students with a variety of career goals, including opportunities with financial institutions, manufacturing and retail firms, service industries and the public sector.

Marketing includes a variety of activities relating to product and service planning, pricing, communication and distribution. Many interesting career opportunities await marketing graduates, including product and brand management, advertising, public relations, sales and sales management, marketing research, distribution/traffic management and retail management and merchandising. A strong background in behavioral sciences or computer applications will complement marketing studies.

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$24,120 Per Year

International student tuition fee

4 Years


Sep 2024

Start Month

Aug 2024

Application Deadline

Upcoming Intakes

  • September 2024
  • January 2025
  • April 2025
  • September 2025
  • January 2026
  • April 2026
  • September 2026

Mode of Study

  • Full Time