AAS Business: Marketing

The Marketing Program is designed to prepare students with the core skills necessary to compete and succeed in today’s diverse business environment. Required courses include the organizational functions of marketing, e-commerce, customer relationship management, sales, management, business communications, accounting and business law. Exposure to these concepts provides students with the knowledge they need, while introducing them to potential career paths. The flexibility of this program allows for both part-time and full-time study.

The primary goal of this business program is to prepare students for employment upon graduation. Potential jobs include, but are not limited to the fields of customer relationship management, marketing, social media, and e-commerce. In addition, students may decide to continue their studies at four-year institutions. Students confident that they want to continue on to four-year institutions may want to consider FM’s Associate in Science degree in Business Administration. Consultation with an academic advisor is recommended and available to students wishing to pursue higher educational goals.