This course is aimed at those interested in the ever changing field of digital business management. We’ve designed the modules to help you develop the necessary skills to analyse the role of digital business models based on disruptive technologies, digital and social media marketing, digital transformation, project management and Information Systems.
In addition to the subject knowledge you’ll gain, we’ve embedded vital aspects of employability into our teaching. This means that you can also develop the skills employers are looking for – including research, presentation, critical analysis, problem solving, team building and entrepreneurship – while you study.
Our goal is to give you everything that you need so that after graduating you’ll be ready to launch your business career, or further specialise your talents with postgraduate study. Through the distinct digital entrepreneurship skills that you will have developed, you’ll be fully equipped to start your own business or secure employment within the field of business management in a wide range of industries. You’ll also have developed the skills required to keep abreast of ongoing development in the field of digital business management.
The Foundation Year year focuses on developing the key skills required to study at degree level and covers the same modules across all business and law courses. The modules covered will initially enhance your communications skills, digital and information literacy, and ability to think critically. In addition, modules covering the Foundations of Business Management, Law, and Social Sciences will not only support your progression onto your business degree, but also give you an introduction to other disciplines. You then have the added flexibility of switching your degree programme if another discipline captures your interest, subject to availability and entry requirements.