Accurate data analysis can generate significant opportunities for business leaders, managers, policy makers and entrepreneurs. Modern economies increasingly demand analytically trained researchers in both academia and practice. Our PhD Business Analytics has been designed to meet this demand.Data in modern societies has evolved. Static spreadsheets have been replaced with interactive, dynamic representations combining multiple sources and providing rich insights on markets, firms, competitors, consumers and networks. Our PhD Business Analytics equips you with both classical statistical techniques and modern computational methods to allow you to tackle cutting-edge research questions relevant to today’s businesses, markets and societies using small, medium and big data sets.Assessment
You begin your studies by meeting with your supervisors and undertaking an intensive induction programme. You attend advanced research methods training and undertake compulsory modules tailored to your individual research needs. Throughout your PhD, you have regular meetings with your supervisors. You are often asked to write up your ideas or reading notes to help establish good writing practices. By the end of your first year of research, you should have a solid understanding of the key debates in your field and have defined your research questions, outlining your original contribution to knowledge. Our finance students are also expected to have made substantial progress on their first research paper. Those studying via the integrated PhD route (or 1+3) will have completed an additional year to obtain a Masters before beginning their research.Your future
Our PhD programmes can help you succeed in a range of business roles across the commercial, public and not-for-profit sectors. Our courses are designed to foster the business leaders of the future who, through creativity, innovation and ethical awareness, will be able to meet the many challenges that the international business world continues to present.