MSc in Electronic Commerce (Business)
Course Overview
This MSc in Electronic Commerce prepares graduates for the rapidly evolving digital economy by merging strategic business acumen with cutting-edge technical skills. The program focuses on harnessing data analytics and digital technologies to create innovative online consumer experiences and drive competitive advantage. Students gain practical, industry-relevant expertise through applied projects in e-commerce and digital marketing.
Key Program Highlights
- Focus on emerging global trends in E-commerce and data analytics
- Develops practical skills to create engaging online customer experiences
- Ideal for graduates from both business and computing backgrounds
- Features applied, client-based projects for real-world experience
- Designed to advance careers in Ireland's thriving ICT sector and beyond
Course Overview
This MSc in Electronic Commerce prepares graduates for the rapidly evolving digital economy by merging strategic business acumen with cutting-edge technical skills. The program focuses on harnessing data analytics and digital technologies to create innovative online consumer experiences and drive competitive advantage. Students gain practical, industry-relevant expertise through applied projects in e-commerce and digital marketing.
Key Program Highlights
- Focus on emerging global trends in E-commerce and data analytics
- Develops practical skills to create engaging online customer experiences
- Ideal for graduates from both business and computing backgrounds
- Features applied, client-based projects for real-world experience
- Designed to advance careers in Ireland's thriving ICT sector and beyond
