MSc Strategic Marketing and Practice
Course Overview
This one-year MSc in Strategic Marketing and Practice transforms marketing graduates into industry-ready practitioners equipped for leadership roles. The program blends advanced academic theory with crucial hands-on experience, culminating in an applied research project with an industry partner. You will develop leading-edge skills in digital marketing, customer insight, and strategic problem-solving through a dynamic blend of workshops, simulations, and live projects.
Key Program Highlights
- Gain vital practical experience through an applied research and consultancy project with a real industry partner
- Develop in-demand expertise in digital marketing, customer insights, and strategic problem-solving
- Learn through dynamic methods including marketing strategy simulations, specialized workshops, and live firm-based projects
- Optional competitive work placement to further enhance professional development and employability
- One-year, intensive format designed to rapidly advance your career from graduate to marketing leader
Course Overview
This one-year MSc in Strategic Marketing and Practice transforms marketing graduates into industry-ready practitioners equipped for leadership roles. The program blends advanced academic theory with crucial hands-on experience, culminating in an applied research project with an industry partner. You will develop leading-edge skills in digital marketing, customer insight, and strategic problem-solving through a dynamic blend of workshops, simulations, and live projects.
Key Program Highlights
- Gain vital practical experience through an applied research and consultancy project with a real industry partner
- Develop in-demand expertise in digital marketing, customer insights, and strategic problem-solving
- Learn through dynamic methods including marketing strategy simulations, specialized workshops, and live firm-based projects
- Optional competitive work placement to further enhance professional development and employability
- One-year, intensive format designed to rapidly advance your career from graduate to marketing leader
