BA (Hons) Communication and Media
Course Overview
This dynamic course examines how media and communication systems—from news and cinema to digital platforms—profoundly influence society and culture. Students will develop critical analysis and professional skills by specializing in areas like political communication, digital cultures, and public relations. The programme is designed to enhance employability, including an optional work placement and a unique opportunity for a Year in China.
Key Program Highlights
- Examine the societal impact of diverse media, from traditional news to digital platforms
- Specialize in high-demand fields like political communication, PR, and digital cultures
- Gain practical, real-world experience through an assessed professional work placement
- Develop a unique global perspective with an optional Year in China at XJTLU university
- Build a portfolio of critical analysis and professional skills for the graduate job market
Course Overview
This dynamic course examines how media and communication systems—from news and cinema to digital platforms—profoundly influence society and culture. Students will develop critical analysis and professional skills by specializing in areas like political communication, digital cultures, and public relations. The programme is designed to enhance employability, including an optional work placement and a unique opportunity for a Year in China.
Key Program Highlights
- Examine the societal impact of diverse media, from traditional news to digital platforms
- Specialize in high-demand fields like political communication, PR, and digital cultures
- Gain practical, real-world experience through an assessed professional work placement
- Develop a unique global perspective with an optional Year in China at XJTLU university
- Build a portfolio of critical analysis and professional skills for the graduate job market
Requirements
Modules
- Communication, Culture, and Media Analysis A
- Digital Communication and Social Media
- Introduction to Communication and Media Studies A
- Media Industries and Institutions A
- Communication and Media Research I
- Communication and Media Research II
- Global Hollywood and Beyond: From the Mainstream to the Margins
- Immersive Media and Virtual Worlds
- Digital Media and Data B
- Understanding Documentary
- Global News, Media and War
- Introduction to Programming
- Feminist Media Studies
- Public Relations, Media and Digital Society
- Approaches to Cultural and Media Studies B
- AI and Digital Media
- Mediating the Past
- Introduction to Music Psychology
- Music in Gaming
- Professional and Career Development
- Sound, Technology, and Society
- Working in Music Industry
- Propaganda and Censorship
- Converged Media and Screen Entertainment B
- Media and Human Rights
- Stardom and Media Celebrity
- Queer Film, Video and Documentary
- Games and Algorithmic Culture
- Environmental Communication: Politics, Science, Activism, and the Media
- Introduction to Strategic Communication
- Cult Television and Digital Fandoms
- Popular Culture, Language and Politics
- News Media and Society
- Data Science and Visualisation
- Propaganda, Power, and Persuasion
- Issues in Photography
- Media and Campaigning
- Final Year Project
- Dissertation
- Viral Video
- Curation and Heritage
- Researching Digital Cultures in the Americas
- School of the Arts Work Placements Module
- The Film Music of John Williams
- The Theory and Practice of Rhetoric in British Politics
