BA (Hons) Business Management
Course Overview
This program is designed for the next generation of leaders, providing the strategic knowledge and practical skills needed to manage successfully in a complex, global business environment. You will learn to navigate volatility and lead with confidence, preparing you for a dynamic management career or to run your own business. The flexible schedule, with options for one full day and one evening per week, is structured to fit around professional and personal commitments.
Key Program Highlights
- Develop critical thinking and analytical skills to solve complex, real-world business problems.
- Gain practical, hands-on experience by applying contemporary management theories in live projects.
- Learn from industry experts through a programme enriched with guest lectures from business professionals.
- Graduate with a versatile skill set for careers in operations, project, retail, or service management.
- Build a direct pathway to postgraduate study, including an MA in Leadership and Management or an IMBA.
Course Overview
This program is designed for the next generation of leaders, providing the strategic knowledge and practical skills needed to manage successfully in a complex, global business environment. You will learn to navigate volatility and lead with confidence, preparing you for a dynamic management career or to run your own business. The flexible schedule, with options for one full day and one evening per week, is structured to fit around professional and personal commitments.
Key Program Highlights
- Develop critical thinking and analytical skills to solve complex, real-world business problems.
- Gain practical, hands-on experience by applying contemporary management theories in live projects.
- Learn from industry experts through a programme enriched with guest lectures from business professionals.
- Graduate with a versatile skill set for careers in operations, project, retail, or service management.
- Build a direct pathway to postgraduate study, including an MA in Leadership and Management or an IMBA.
Requirements
Modules
- People Management and Employment Skills
- Global Business and Sustainability
- Introduction to Data and Analytics
- Introduction to Financial Decision Making
- Principles of Marketing
- Consultancy in Practice
- Responsible Enterprise and Ethical Research
- Project Management and Sustainable Operations
- Strategic Marketing
- Consumer Behaviour
- Data Analytics for Business Decisions
- Sustainable Strategic Agility and Innovation
- Field Immersion and Leadership for Career Development
- Macro and Diverse Business Issues
- Independent Professional Project
- International Marketing
- Integrated Marketing Communications (IMC) Strategy and Planning
