BSc (Hons) Business Management and Marketing

Offer response
7 days after your application is submitted

Course Overview

This course provides a comprehensive foundation in modern marketing, blending essential business ecosystem knowledge with the data-driven and digital strategies that drive organizational success. You will learn to develop effective marketing solutions through a unique combination of theoretical frameworks and practical industry insights, further enhanced by an optional professional work placement.

Key Program Highlights

  • Master data-driven decision-making to create effective marketing strategies
  • Understand the transformative impact of digital technology on the marketing landscape
  • Learn from a blend of industry professionals and academic experts
  • Gain a competitive edge with an optional professional work placement
  • Build a solid theoretical foundation applied to real-world business challenges

Requirements

The requirements may vary based on your selected study options.





















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Offer response
7 days after your application is submitted