BA (Hons) Business Management with Marketing
Develop the marketing expertise to make strategic business decisions, manage digital campaigns and understand buyer behaviour.As part of your course you’ll: - Gain specific knowledge of marketing ethics, corporate social responsibility and of the ethical and cultural differences between national markets, maximising your employability both in the UK and overseas- Learn how to understand the thought processes behind every consumer purchase- Develop the acumen for business management so you can oversee finance, economics, accounting and people
Develop the marketing expertise to make strategic business decisions, manage digital campaigns and understand buyer behaviour.As part of your course you’ll: - Gain specific knowledge of marketing ethics, corporate social responsibility and of the ethical and cultural differences between national markets, maximising your employability both in the UK and overseas- Learn how to understand the thought processes behind every consumer purchase- Develop the acumen for business management so you can oversee finance, economics, accounting and people
