MBA Marketing
Course Overview
This MBA with a Marketing concentration is designed to transform students into strategic leaders by providing immersive, real-world experience that bridges academic theory with practical application. You will graduate fully prepared to tackle complex marketing challenges and drive organizational objectives for any company.
Key Program Highlights
- Industry-related projects integrated into nearly every course
- High-impact internships with leading companies
- Global learning opportunities at affiliated universities worldwide
- Networking with professionals through conferences and association chapters
- Hands-on experience via corporate challenges and competitions
Course Overview
This MBA with a Marketing concentration is designed to transform students into strategic leaders by providing immersive, real-world experience that bridges academic theory with practical application. You will graduate fully prepared to tackle complex marketing challenges and drive organizational objectives for any company.
Key Program Highlights
- Industry-related projects integrated into nearly every course
- High-impact internships with leading companies
- Global learning opportunities at affiliated universities worldwide
- Networking with professionals through conferences and association chapters
- Hands-on experience via corporate challenges and competitions
Requirements
Modules
- Accounting I
- Principles Of Economics I
- Finance
- Management Information Systems
- Business Statistics
- Production And Operations Management
- Managerial Accounting
- Professional Development Seminar
- Managerial Economics For Decision Making
- Financial Management
- Organizational Behavior
- Enterprise Resource Planning Systems
- Strategic Marketing And Branding
- Multi-Criteria Decision Models
- Operations And Supply Chain Management
- Business Analytics And Decision Making
- Strategic Leadership Capstone
- Marketing Research For Managerial Decisions
- International Marketing
- Marketing Communication And Promotion
- Digital Marketing Strategy, Tactics, And Tools
- New Product Marketing And Innovation
- Consumer Behavior
- Marketing Analytics For Managerial Decision
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