BA (Hons) Business and Data Analytics
Course Overview
This degree provides a comprehensive education in modern business principles combined with specialized expertise in data management and strategy. You will develop the acumen to understand data's critical impact on key organizational functions like marketing, HR, and finance. The program emphasizes practical, applied learning to prepare you for a wide array of in-demand careers.
Key Program Highlights
- Master the intersection of core business concepts and cutting-edge data analytics.
- Develop strategic skills in data management to drive decision-making across marketing, HR, and finance.
- Learn through innovative, practical teaching methods with a strong entrepreneurial focus.
- Gain industry insights from experienced staff and engagements with professional experts.
- Prepare for high-demand roles such as data analyst, operations manager, and digital marketing specialist.
Course Overview
This degree provides a comprehensive education in modern business principles combined with specialized expertise in data management and strategy. You will develop the acumen to understand data's critical impact on key organizational functions like marketing, HR, and finance. The program emphasizes practical, applied learning to prepare you for a wide array of in-demand careers.
Key Program Highlights
- Master the intersection of core business concepts and cutting-edge data analytics.
- Develop strategic skills in data management to drive decision-making across marketing, HR, and finance.
- Learn through innovative, practical teaching methods with a strong entrepreneurial focus.
- Gain industry insights from experienced staff and engagements with professional experts.
- Prepare for high-demand roles such as data analyst, operations manager, and digital marketing specialist.
