BSc (Hons) International Event Management with Marketing

Course Overview

This International Event Management with Marketing degree equips you with the practical skills and strategic knowledge to excel in the dynamic global events industry. You will learn to expertly plan, execute, and market festivals and events to diverse audiences while building a valuable network through industry engagement and an optional placement year.

Key Program Highlights

• Gain a competitive edge with a dual award: a degree and a professional qualification from the Chartered Institute of Marketing (CIM)
• Learn from industry experts through guest speakers from major brands and field trips to premier venues like Wimbledon and Warner Bros. Studio Tour
• Acquire hands-on experience by planning and marketing your own live event from conception to execution
• Boost your career with an optional placement year to build crucial industry contacts and real-world experience
• Enjoy curriculum flexibility with the option to easily transfer to the general International Event Management program in your second year