BA (Hons) Business Management with Marketing

Develop the marketing expertise to make strategic business decisions, manage digital campaigns and understand buyer behaviour.As part of your course you’ll: - Gain specific knowledge of marketing ethics, corporate social responsibility and of the ethical and cultural differences between national markets, maximising your employability both in the UK and overseas- Learn how to understand the thought processes behind every consumer purchase- Develop the acumen for business management so you can oversee finance, economics, accounting and people