MSc Social Media and Management

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University of York
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Course Overview

This course provides a comprehensive understanding of how social media and information technologies are fundamentally reshaping modern organizations and global connectivity. You will learn to critically assess their impact on commercial, public, and third-sector organisations, preparing you for a dynamic career in this evolving field. The programme is uniquely co-taught by experts from Sociology and Management, blending cutting-edge sociological insight with practical business acumen.

Key Program Highlights

  • Analyze the transformative impact of social media on organisational development, competitiveness, and client relations
  • Learn from interdisciplinary experts at the forefront of sociological and business research
  • Develop critical skills for careers in social media management, consultancy, and information analysis
  • Complete an original 15,000-word dissertation on a research topic of your choice
  • Gain a strong foundation for further academic study at the PhD level

Requirements

The requirements may vary based on your selected study options.





















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Offer response
2 weeks after your application is submitted
Backlogs accepted
This course accepts backlogs